This is the PG-13 of anime, although some shows drive it to the extreme where it could be Rated R, it is usually frivolous and lighthearted with the use of implied sexual innuendos. The ecchi genre does now show sexual intercourse nor the Primary Sexual Organs but leaves it up to the viewer’s imagination. This genre is usually used as fan service (due to its popularity among anime lovers alike) and recently the ratio at which anime is created with ecchi related content is drastically increasing. It is often incorporated with the comedy, harem and shounen/seinen genres.
